On my many journeys around Cambridge over the last 9 months, visiting independent shops throughout the City to include in www.independent-cambridge.co.uk – a guide to the best independents in Cambridge, I have been really heartened and impressed by the collaborative way independent business owners’ work. No one I’ve met has been interested in just fighting their own corner or worried about competition when a new independent business sets up. In fact, completely the opposite seems to be true. Promoting each other and acting as a single voice to raise the profile of independent shopping as a movement appears to be the very positive chosen method of working. And this seems especially true of independent food and drink specialists.
A great example of this sort of collaboration is Pavitt’s Pies. Carri buys her meat from Andrew Northrop Butchers, including Label Anglais Chickens Riverside Beef for her beef and ale pies and she has worked with local brewers Moonshine Brewery to find the best ale to use in these too (turned out to be their Nightwatch Porter ale). Then, at the distribution end of the business, Carri’s local stockists are Balzano’s Delicatessen, Burwash Manor, Gog Magog Hills, The Hopbine and Urban Larder – so a perfect example of successful collaboration!
There are others too. At St John’s Chophouse you can buy real ales from local supplies such as Milton Brewery and Nethergate Breweries and delicious artisan bread from Adilia at the Norfolk Street Bakery is now being sold by Polly at the Urban Larder . I could go on.
Above all, for us the consumers and beneficiaries of all this local collaboration, the taste and quality of the end produce is invariably high and the independent shops, cafes and restaurants lovely places to spend our time and our money.
Editor – Independent Cambridge www.independent-cambridge.co.uk
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